In the Big Chair – Rolf Purzer of ATPCO
Rolf Purzer has been with ATPCO for 22 years and became CEO in 2017. PhocusWire talked to Purzer in Washington, D.C., at the company’s Elevate conference.
Q&A: ATPCO's Beth Taylor on looking past the C-suite, diversifying voices and leadership programs
At ATPCO, Beth Taylor took an employee-led approach to launching the company’s Lead From the Front women in technology program, which aims to include more diverse perspectives in leadership and technology roles.
The era of rich airline distribution has arrived – and why modern flight shopping will finally take off
Disruption appears not far off on the horizon. The long-term retailing agreements that ATPCO recently entered into with Sabre and Amadeus signal a major transformation underway in flight shopping.
KAYAK agrees deal to integrate ATPCO’s Routehappy rich content
ATPCO has struck a multi-year deal with Booking Group-owned price comparison division KAYAK.
ATPCO Readies For Next-Gen Storefront Commercialization, Evolves On Star Ratings
Until now, the Next Generation Storefront was based on an ascending scale of one star to six stars, each grouping a digital “shelf” upon which comparable airline products sat for consumers to compare in online shopping displays.
ATPCO makes breakthrough in rich content strategy with signing of Amadeus and Sabre
The world’s two largest global distribution systems – Amadeus and Sabre – have agreed to distribute ATPCO’s Routehappy Rich Content into their various flight shopping interfaces and applications serving travel agencies, online travel agencies, corporate booking tools and other sellers.
Sabre And Amadeus Agree To Vastly Expand Use Of Routehappy Content
ATPCO has signed retailing agreements with both Amadeus and Sabre to distribute Routehappy Rich Content. ATPCO EVP of retailing and Routehappy founder Robert Albert said the agreements ATPCO has signed will be the “tipping point” for rapid growth and innovation around the content.
ATPCO Strikes Airline Retailing Deals With Amadeus And Sabre
ATPCO expects to see its Routehappy interactive content displays integrated into both GDS’s systems — including within airline NDC offers, says Robert Albert, EVP Retailing at ATPCO.
ATPCO Signs Multi-Year Retailing Deal with KAYAK to Integrate Routehappy Rich Content
DULLES, VA – 31 October 2019 – ATPCO today announced that KAYAK has signed a multi-year retailing deal with the company to integrate all three Routehappy Rich Content types: Amenities, Universal Ticket Attributes (UTA), and Universal Product Attributes (UPA) for KAYAK’s portfolio of travel brands. The content integration will help KAYAK further enhance its flight […]
Sabre and ATPCO sign new agreement to power better retailing capabilities for airlines and richer air shopping experiences for travel agencies and consumers
Partnership will significantly expand merchandising capabilities for airlines across direct and indirect channels for both traditional and NDC offers Sabre Corporation (NASDAQ:SABR) and ATPCO announced today a new long-term retailing agreement enabling Sabre to distribute ATPCO’s Routehappy content to Sabre-connected travel agencies, online travel agencies and other travel buyers and airline IT customers. The new […]