ABOUT
Streamline flight shopping with transparent, tailored fare options
Branded Fares, free for Community Participants, groups fare attributes to create clear, distinct products, highlighting included and optional services.
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You can target these fares by market, channel, and time of day so you can create upsell opportunities and help shoppers make informed choices.
BENEFITS
Unlock best-in-class merchandising
Appear in attribute-based searches
Ensure your offers appear in attribute-based searches by filing complete data with Branded Fares.
Position for dynamic pricing success
Build distinct, attribute-based products to prepare for product and price separation.
Improve customer satisfaction
Present fare attributes up front, eliminating surprise fees and clarifying expectations.
Drive revenue growth
Display fare details clearly, empowering shoppers to choose the best option with confidence.
KEY FEATURES
Open the door to untapped revenue
Branded Fares enables you to create tailored offers by route and channel, meeting the needs of both business and leisure travelers who are searching beyond just the lowest fare.
When you file options and bundles in Branded Fares, you’re also seamlessly powering other merchandising datasets, including Routehappy and future dynamic offer capabilities.
Set yourself up for success
File Branded Fares data to create happy passengers and prepare for the future.