Dynamic offers

Master offers today, unlock real-time offers tomorrow

ABOUT

Find your place in today’s fast-evolving market

With our range of dynamic offer approaches, you choose the extent of your innovation—from optimized, static fare management to fully dynamic, real-time pricing and personalized offers.

 

When customer expectations and market dynamics are constantly evolving, we offer more than standards—we provide pathways to your future success.

BENEFITS

Our commitment, your success

A stable bridge from static to dynamic pricing

ATPCO’s dynamic offer solutions provide a stable bridge from static to dynamic pricing, enabling you to evolve strategies, navigate complexity, and achieve operational excellence—all while maintaining backward compatibility and operational consistency.

Industry-compatible solutions

Built with the industry ecosystem in mind, ATPCO provides the framework and solutions to integrate seamlessly across various industry systems, empowering you to collaborate with partners without the need for costly, complex homegrown systems.

Higher yielding products

Implementing our approaches enhances pricing options and product visibility. Travelers are more likely to pay a premium for products that precisely match their needs, leading to higher yield potential.

Comprehensive support at every step

From streamlined fare management to real-time, customized offers, we’re here to help you build a resilient, future-ready retailing ecosystem.

KEY FEATURES

Your journey to dynamic pricing and beyond starts here

Leverage existing solutions to streamline your data management and jumpstart your retailing journey. Our offerings include Fare Management (FareManager) for seamless fare oversight, Architect for strategic pricing management, and Dual RBD for increased price points.

 

Define and manage fare classes, products, and branded offerings with ease through Positional Match, and enhance your airline’s offerings with Routehappy for a top-tier visual shopping experience.

Unlock the potential of frequent fare updates and employ science for precise pricing with a dynamic pricing engine.

 

These offers are created with price adjustment mechanisms, bundle inclusions, or both, using a Product Catalog and merchandising content (such as Routehappy).

Drive the future of dynamic offer management with us with cutting-edge solutions like the Product Catalog and data lakes, pushing the boundaries of innovation.

Support for your strategies

Solving problems together 

Join fellow airlines, systems, industry bodies, and academic experts that are meeting now to create solutions that work for everyone. 

Network economics

We’re taking your input and doing the foundation work for you. Our guides make it simpler to get your unique pricing initiatives off the ground. 

Building it right

Share your requirements in design teams or one-on-one pilot programs so you can be confident our standards are built to fit your long-term strategy. 

What industry leaders have to say

Be a part of the future of dynamic offers

Join in the conversations that are shaping the future.

RESOURCES

Resources

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