How improving the flight shopping experience can boost airline revenues
Airline executives have even more evidence that there are opportunities to improve their digital customers’ flight shopping experience and, by default, improve their revenue performance. A new Datalex study highlights a clear gap between how consumers see the online travel retail experience and how airlines see themselves. Tellingly, only 11 percent of consumers think airlines […]
Behind the scenes: How do airlines actually create offers?
Routehappy and SATA Azores Airlines: Redefining the way their customers shop for flights
A good reason to celebrate World Standards Day
Leading the transformation of flight shopping
On the radar: ATPCO’s role in commercial aviation history
On paper, ATPCO’s origination story begins in the mid-1940s. In context of air travel history, however, ATPCO’s story begins with the advent of commercial aviation, when people opted to fly as an alternative to rail or boat travel, when passengers were transported for a fee, and when airlines were required to account for the airline […]
A holiday season built on modern airline retailing
Using existing standards to scale NDC faster than ever
How branded fares deliver benefits to travelers and airlines alike
Shopping for flights looks much different today than it did just a few years ago. The customer travel experience is no longer defined by advance purchase, minimum stay, and refundability. While some sales channels are innovating shopping displays so they are no longer limited to just a price, a schedule, and an airline brand, there […]
Show, don’t tell: How airlines can meet flight shoppers’ needs
