What are ATPCO fare rules categories?

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With literally billions of possibilities for the conditions of any airline ticket, how is it possible to keep all that data standardized, easy to understand, and organized? The options for airline tickets are incredibly complex, and the more you learn about them, the more there are! Is a Saturday-night stay required? Do you have to […]

5 ways the airline industry can make dynamic offers succeed

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As of July 2024, 27 percent of offers in the marketplace at any given time were generated dynamically. Our industry goal is to increase that to 80 percent, so there is still a way to go. As we continue this journey, some global airlines have invested millions in new technology to deliver more than just […]

What is interoperability in the airline industry?

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During my entire career in the airline industry, I’ve worked to automate processes from flight shopping and purchasing, to check-in and delivery of the service, to the settlement of the funds. This automation may mean an airline can have hundreds of systems and subsystems, many of which may be at different points of maturity and […]

ATPCO: Data for EDIFACT, NDC, AI, and beyond

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“What exactly is ATPCO?” is a question I still hear, 20 years on, from friends, family, and even colleagues inside our industry. Another common question I get from airline industry colleagues is “How is ATPCO different from EDIFACT or NDC?” So, let’s clear up that common uncertainty and provide an understanding of ATPCO’s evolving importance […]

What is a Routehappy Premium UPA?

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Flight shopping is shifting into a more modern world as more and more airlines opt for creating visual shopping experiences for consumers. With visuals, images, and videos in high demand, more than 45 airlines and 39 sales channels have turned to ATPCO’s Routehappy Premium UPAs to deliver booking experiences with visuals that entice purchasing across […]

How travel can build corporate culture

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Travel is my love language and in my role as ATPCO’s Chief People and Culture Officer, my love for travel has evolved to mean something more than experiencing new parts of the world. It’s become critical in building and maintaining a healthy corporate culture.   The pandemic created a number of changes to the way […]

A quick guide to modern airline retailing from Elevate + TravelConnect

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From data and AI’s critical role in the future, to progress on the transformation to dynamically created offers, Elevate + TravelConnect 2024 was jam-packed full of future-shaping insights. More than 90 speakers across the air travel industry took the stage to share their expertise on challenges, opportunities, and strategies as the shift to true modern […]

Data clean rooms and customer value: What airlines need to know

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Among the assets counted by airlines, data is becoming bigger and more important than ever. While airplanes themselves do the physical heavy lifting, data drives better marketing, sales, and customer experience from flight shopping to flying to loyalty engagement.    Getting value from that data is the tricky part.   As airlines amass more and more […]

Why is automating airline ticket changes and refunds important?

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Have you ever had to change your airline ticket, but needed to contact your travel agent or an airline agent in person in order to make that change? Or maybe you’re the agent who deals with a stack of complicated changes and refunds by manually researching each one. Making changes to an airline ticket can […]