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An airline industry blog with insights that fuel modern airline retailing

Airline merchandising - a flight shopper on a plane
Flight shoppers no longer rely solely on price as the only deciding factor when booking a flight. Learn how content can change the experience in a more positive way for both traveler and airline.
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Rich Kassner
Industry insights
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Alex Zoghlin
8 January 2025

Explore our latest blog articles

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Change forces us to change with it, so why not leap ahead while we’re at it? Learn how to do more with less in fare management to stay competitive and achieve the same outcome with fewer steps.
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Doug Sharpe
6 November 2020
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Learn how Routehappy Rich Content on Zeno by Serko helps them pivot to new flight shopping needs and provide flyers with accurate, helpful information.
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Estefania Giordani
2 November 2020
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New Distribution Capability (NDC) doesn't require a rebuild of end-to-end infrastructure, but supports what works today to deliver the vision we need.
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Graham Wareham
2 September 2020
Unleashing20potential20with20APIs blog20tile
APIs aren't new, but they can solve new problems. Learn how organizations use APIs to be more efficient, tap new markets, and improve customer experience.
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Darie Dreptate
20 August 2020
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Learn all about airline industry standards and how they affect our day-to-day work. ATPCO’s David Smith goes in-depth!
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David Smith
18 August 2020
Customer Service Chat20
Being on ATPCO’s support team means working hard to ensure customers have the answers to any questions they may have. Learn more how they can help you.
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Joanna Bryant
6 August 2020
Rolf industry20
Learn what ATPCO has done over the last few months to help customers and airline industry partners respond and adapt to new market conditions.
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Rolf Purzer
3 August 2020
While some organizations had to pause on their NDC developments while dealing with the pandemic affects, others turned to NDC solutions for greater efficiencies.
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Graham Wareham
16 July 2020
Bobs farewell20
I’ve decided it’s time for me to move on from my full-time role, after guiding Routehappy for the past decade since its founding.
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Robert Albert
30 June 2020
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The sense of togetherness is helping us to deal with this pandemic. Now is certainly not the time to be alone.
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Tom Gregorson
26 June 2020