Enable flyers to easily shop for the products they want
ATPCO’s Modern Airline Retailing Attributes data and standards are driving the evolution of shop-by-attribute and comparison shopping. Channels that use ATPCO data and standards to evolve beyond lowest fare, schedule, or single product flight shopping, and enable consumers to shop by attribute, are an integral part of that exciting evolution.
Compete in today’s modern flight shopping market
Better flight shopping for everyone
ATPCO’s Modern Airline Retailing Attributes are advancing the industry for airlines, channels, and travelers alike.
For airlines
Airlines work hard to differentiate their offers. Shopping by attribute and comparative displays help match the right offer with the right buyer. By filing data for all Modern Airline Retailing Attributes, airlines can ensure their offers show up in search results across all channels.
For channels
Today’s flight shoppers care about more than just price and schedule. Modern Airline Retailing Attributes standards and ATPCO data provide channels with the foundation to do what they do best: innovate.
For travelers
Attribute-based shopping and comparative displays mean that a mother of three in New York can easily choose the perfect flight for her family holiday in Europe with add-ons to keep the children entertained, while a CEO in Singapore can quickly find the flight to a customer in Canada where she can finalize a presentation in a private suite while enjoying a glass of wine.
Help shape the standard
As the needs of airlines, sales channels, and their customers evolve, so do Modern Airline Retailing Attributes.
Stay plugged in so you can offer feedback on the merchandising attributes you'll need.
Resources
Results from our annual flight shopping survey
Learn which elements are going to create a better shopping experience in 2022 and beyond.
How airlines can meet flight shoppers' needs
The monumental shift to true airline retailing is happening right now.
Routehappy in action
Explore how Routehappy customers are transforming the flight shopping experience.