Rob Schorn is a seasoned airline product leader with over two decades of experience driving innovation in pricing, merchandising, and digital retailing. Currently Director, Product Management at ATPCO (Airline Offer Creation), Rob leads the strategy and execution of key modernization initiatives across a diverse product portfolio, enabling airlines to thrive in an increasingly dynamic retail environment. He brings a unique blend of commercial acumen, technical insight, and leadership, honed through senior product roles at SITA and earlier commercial positions at WestJet and Air Canada.